Author: Tesni Kendell

  • Finding Post Ideas

    Finding Post Ideas

    “What’s on your mind?” Do you ever find yourself staring at those words knowing that you haven’t posted for a little while? You know you need to post but don’t know what to talk about. How long do you sit there waiting for the lightbulb moment? Plan Ahead The best way to prevent this from…

  • Making a 2022 Recap Reel – Step by Step guide

    Making a 2022 Recap Reel – Step by Step guide

    2023 is just around the corner, but first, it’s time to celebrate our 2022 success! Instagram has released some templates making it really easy for you to create a 2022 Recap Reel – and I’ve got the step-by-step guide for you. Step 1 – Choose your template There are four templates to choose from; one…

  • Social Media Marketing through the cost of living crisis

    Social Media Marketing through the cost of living crisis

    The cost of living crisis is affecting us all in its own way, and it’s harder than ever to convince potential clients they need you. I often hear that Social Media is an easy and free way for Small Businesses to promote themselves. But is it really? While using Social Media is technically free, there…

  • How to start your 2023 Social Media Plan

    How to start your 2023 Social Media Plan

    2023 starts now! I know, your main focus at the moment is Christmas, but the New Year is right around the corner – are you ready? And this is my Christmas present to you: the 7 stages to a stress-free Social Media Marketing 2023! Take note of all the big events What’s going on this…

  • Stay Social this festive season!

    Stay Social this festive season!

    December is an awkward month, isn’t it? For some small businesses, it’s one of the busiest times of the year, and for others, it’s an opportunity to take time off. With the nights drawing in early and your employed friends enjoying staff dos, motivation doesn’t always come easily.As a result, social media tends to get…

  • How to make Social Media fun again

    How to make Social Media fun again

    The first time you ever joined a Social Media platform, chances are it was just a fun way to stay in touch with friends. Now, your small business is relying on it as a marketing tool.Somewhere along the line, it’s gone from a way to have a laugh and check in with loved ones, to…

  • The TikTok vs Instagram rivalry

    The TikTok vs Instagram rivalry

    Do you remember when Instagram was just a platform to post photos?In 2017, they introduced Stories – the goal was to attract Snapchat users to their Platform.In 2019, they introduced Reels – the goal was to avoid users their users to TikTok.Now, both Stories and Reels have become a big part of the platform, while…

  • Facebook’s New Experience

    Facebook’s New Experience

    “My Facebook page looks different and I don’t know what I’ve done”. I’ve heard that a few times recently, and if you’ve been thinking that, don’t worry, you haven’t done anything. Facebook has just upgraded you to the New Experience! The New Experience started rolling out in January 2021 and is still ongoing. I still…

  • Benefitting from your mistakes

    Benefitting from your mistakes

    Wouldn’t it be nice if our businesses could run smoothly all the time? Unfortunately, mistakes happen and plans fall apart. Have your packages ever been late? Have your tools failed you? Have you posted to the wrong account? I can definitely relate to that last one! Pratfall Effect According to Elliott Aranson, a psychologist in…