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Author: Tesni Kendell
How to make Social Media fun again
The first time you ever joined a Social Media platform, chances are it was just a fun way to stay in touch with friends. Now, your small business is relying on it as a marketing tool.Somewhere along the line, it’s gone from a way to have a laugh and check in with loved ones, to…
The TikTok vs Instagram rivalry
Do you remember when Instagram was just a platform to post photos?In 2017, they introduced Stories – the goal was to attract Snapchat users to their Platform.In 2019, they introduced Reels – the goal was to avoid users their users to TikTok.Now, both Stories and Reels have become a big part of the platform, while…
Facebook’s New Experience
“My Facebook page looks different and I don’t know what I’ve done”. I’ve heard that a few times recently, and if you’ve been thinking that, don’t worry, you haven’t done anything. Facebook has just upgraded you to the New Experience! The New Experience started rolling out in January 2021 and is still ongoing. I still…
Benefitting from your mistakes
Wouldn’t it be nice if our businesses could run smoothly all the time? Unfortunately, mistakes happen and plans fall apart. Have your packages ever been late? Have your tools failed you? Have you posted to the wrong account? I can definitely relate to that last one! Pratfall Effect According to Elliott Aranson, a psychologist in…
