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Author: eric@ampedit.uk
Joining Facebook Groups
I have been asked recently how to join Facebook groups as a Business Page, and I’m about to tell you, but first lets discuss why you need to. In this article, I don’t mention why/how to create your own groups or the differences between profiles, pages and groups – if you would like future articles…
Twitter features in testing
Twitter has been on the news a lot with the Elon Musk takeover and the promise of an upcoming edit button, but they have also been working on a number of new features that are now in testing. It’s important to remember that features in testing might never get fully launched, might only be available…
LinkedIn and the New Algorithm
LinkedIn are changing up their algorithm and you might notice some changes in your Feed over the next couple of weeks. More importantly, you might need to change some of your upcoming posts to suit the new algorithm. Polls Polls are easy to create and easy to engage with, however they have been overused recently…
Building your community
This Stress Awareness Month has been all about community, about the support and sense of belonging that is so important to us all. For small business owners, building up a community around your business is vital – not only for your business to prosper, but for your mental health as well. I have compiled a…
LinkedIn – Personal profiles vs Business pages
If you’re a B2B, there’s no question that LinkedIn can help you promote your business. That is after all where your ideal clients hang out – and in the right frame of mind! But how do you know whether you should be using a personal profile or a business page? The short answer is that…
Which platform for your business?
You’ve probably heard me say this before, but one of the most common Social Media Marketing mistakes I see small businesses make is trying to be everywhere. The truth is, one or two well-managed platforms is better for your business than five or six neglected platforms. So how do you choose? Twitter I’m not going…
Keyword appreciation
We’re about a month away from Valentine’s Day. Have you included it into your strategy? And before you say “my business doesn’t sell Valentine’s Day products so this article isn’t for me”, please bear with me. The truth is, as a business owner, it’s an opportunity. Yes, an opportunity to make money for some, but…