Social Media Marketing for Small Businesses

“This isn’t Facebook!”. Have you ever seen those angry comments on LinkedIn? Most small business owners that I’ve talked to about it have actually enjoyed …

Social media is a necessary evil. I’ve lost count of the number of small business owners who’ve told me that, and I get it. You …

Posting Reels is probably the number one thing that small business owners ask me about. And, I’ll be honest with you, Reels are my least …

Do you ever get that nagging thought at the back of your mind reminding you that you haven’t posted for a while? The less consistent …

I’m often surprised when my dad says that he found one of my posts really interesting because I forget that although he’s not my target …

Repurposing content can be a very powerful social media marketing hack. Done well, it can save you a lot of time and effort. Unfortunately, there’s …

Being a small business owner often means competing with huge companies. People choose to do business with us, even though it can be more expensive, …

For many, myself included, talking to the camera, recording ourselves or even taking selfies isn’t always easy. I have a fear of public speaking, but …

Did you know that live videos get significantly more engagement than pre-recorded videos? On Facebook, for accounts with under 5K followers, the average engagement on …