Social Media Marketing for Small Businesses

Back in July, Meta (the parent company of Facebook and Instagram) launched a new platform: Threads. It was to be a rival to X (aka …

People buy from people. But it’s not always that easy, is it? As we hover the Post Now button on a personal post we often …

While working on your social media marketing, it can be very easy to focus on the day-to-day maintenance and to forget about the bigger picture. …

I always refused to think about Christmas until after Halloween. I’d get annoyed by shops having both Halloween decorations and Christmas decorations next to each …

Your profile picture follows you everywhere. Every post you share, every message you send, every comment you make, every like you leave, they all feature …

Just over a month ago a new social media platform called Threads launched – and it was chaos! I spent most of that first day …

Consistency is key. You’ll hear many social media experts saying it – including myself. But sometimes, you need to break from your usual and challenge …

“This isn’t Facebook!”. Have you ever seen those angry comments on LinkedIn? Most small business owners that I’ve talked to about it have actually enjoyed …

Social media is a necessary evil. I’ve lost count of the number of small business owners who’ve told me that, and I get it. You …