You are what makes your business so good. Your passion, your expertise, your experience, your way of thinking – that’s what drives your business and turns customers into loyal supporters. Those are the things that will make your business and your social media stand out!
So how does that work if you’re working with a social media manager?
My approach to social media management
It’s important to note that different social media managers will have different responses. For example, you’ll find some who specialise in your industry – so they share your expertise!
But here’s my approach: I don’t offer full social media management. You can’t hand over your passwords and forget about social media marketing. That same passion, expertise and experience is still the driving force – I’m just here to guide and shape it. Your voice is still very much present, and your audience can still expect to talk directly to you.
“Having Tesni’s support has made such a difference to my business! Social media is more streamlined, making it less stressful for me, and providing a better experience to my customers.”
– Laura Teare
What does that look like?
♥️ Strategy, Planning and Accountability♥️
Sometimes the problem isn’t the ‘how’ but the ‘what’. You might actually enjoy creating content and spending time engaging with your audience. You might enjoy showing up and finding new ways to show up.
Working with someone like me can make the difference between keeping all those ideas in your head and actually turning them into a social media strategy. I understand the rules of social media, so I can help you find ways to bend them to better suit you and your way of working.
♠️ Structure and Consistency ♠️
Sometimes the problem isn’t even the ‘what’ but the ‘when’. You’ve got the plans, you’ve got the templates, you’ve got the good intentions, but somehow you always end up chasing your tail.
Working with someone like me can make the difference between always feeling behind and being able to actually talk about the things you want to talk about – because all the things that HAVE to be said are getting said.
♦️ Creativity and Conversations ♦️
Sometimes the problem actually is the ‘how’! You’ve got the ideas, you’ve got the dreams, you’ve got the goals, but you don’t have the social media knowledge to turn them into a reality.
Working with someone like me can make the difference between not showing up on social media and building a powerful and supportive space to grow your business.
♣️ Full management… almost! ♣️
I also get that for some, full management does actually sound perfect. I can do it all, you absolutely can hand over that ‘social media marketing’ hat, BUT I’ll be honest, I don’t offer this to everyone.
Social media might not be your strong suit, and that’s absolutely OK, but you do need a space (virtual or physical) where people can get to know and love you. Social media works best when it’s not your only form of marketing. So when I do work on a ‘full management’ basis, my goal isn’t to make you sales, my goal is to get more people to YOU.
Want to find out more about my ongoing support packages? Check them out here!
From ‘Should do’ to ‘Could do’
When it comes to social media, I believe there’s very little you should do – but so much you could do. Working with a social media manager isn’t about handing over control or being forced to fit into the ‘right’ boxes.
It’s about expanding on that list of what’s possible.
It’s about building the space to do more of what you love.
It’s about playing your strong suit.
I help passionate small business owners with their social media so that they can create a powerful and supportive space to promote their business.
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