
Building your community
Someone asked me recently why you need followers, and it’s not about the numbers game; it’s about community. When you

Someone asked me recently why you need followers, and it’s not about the numbers game; it’s about community. When you

The social media algorithms are often portrayed as mysterious gods that you constantly have to feed, to not anger and

Have you ever been told to post on social media three to four times a day and thought, “That’s impossible,

I have always loved a good puzzle and, to me, that’s exactly what social media marketing is. Every puzzle you

Imagine you got someone – let’s call them Max – to check out your Page or Profile. At this point,

You are what makes your business so good. Your passion, your expertise, your experience, your way of thinking – that’s

Among all the rules, algorithm hacks, and consistency challenges, it’s easy to get lost in what everyone else is doing

As a social media expert, I always get mixed feelings when I see a Giveaway pop up in my feed.

Did you know that 93% of internet users watch video content every week? While TikTok has evolved into so much

I often see small business owners make the decision to smash their social media. They go all out and then